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Mitul Palan Blog - Is Your Business Ready to Work With Virtual Assistants?

Though working with virtual assistants has become common now, still there are many entrepreneurs who fear appointing a virtual team for their business. The reasons are varied for different persons, but the most common is handing over access of sensitive information to a person who will be working remotely for your business. Entrusting a person whom you have never met in person can be really difficult. But does it mean you will never work with virtual assistants even when you need them the most? Certainly not! Instead, you can be cautious while working with a virtual team, so that your sensitive business data is not misused in any way. Mitul Palan , a reliable name in the BPO industry has worked for over 17 years in the market and feels that virtual assistants are necessary for any business that wants to grow. Not working with them is not the right solution, rather working with caution is. If you plan to hire a virtual assistant soon, then implement the following ways to secure your ...

Outsource Secondary Business Chores and In-Source Revenue

Are you looking for a virtual help by your side to take care of your day to day tasks that eat-up a lot of your time and effort? A someone to help you manage your time and schedule things, someone to communicate to your clients, someone to help you get some free time to think of other more important stuff. Hire a Virtual Assistant, says Mitul Palan , a prominent name in the BPO sector as well as the co-founder of Brainworks Private Limited. According to him, getting overworked can lead to unnecessary pressure that ultimately can mess up the entire scenario. So, hiring a virtual assistant is most likely to be a wise decision in this regard. One important thing -   Being an industry expert, what Mitul Palan, Mumbai believes is - just because you’ll find a plethora of options when looking for virtual assistants, it does not mean that each one would be able to live up to your expectations. Therefore, before you hire a service provider, make sure to consider the...

Compelling Reasons Why You’re Business Needs to Outsource Offshore Marketing Services

Running a business is not an easy task. You constantly remain surrounded by endless tasks that seem to be never-ending. One of the most important department that requires your attention is the offshore marketing one, as you cannot afford to overlook the clients. You have to be present 24*7 for them if you want to foster a long-lasting relationship with them. In this situation, you either end up getting exhausted or hiring employees to build an in-house marketing team. But there is a middle way also that is way more fruitful than the others. Mitul Palan , co-founder of Brainworks Private Limited has worked extensively in the BPO industry and believes it is better to hand over your work to a team of professionals who have years of experience rather than hiring professionals holding only a few years of experience. Whether you run B2B marketing processes or B2C processes, you will require the expertise of professionals who hold years of experience in the relevant field. If you believe ou...

Why Do You Need Inbound Call Center Services?

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If you think that your company needs to improve its productivity, efficiency, as well as profits, it is important to hire the services of an inbound call center. But will the investment you make worth it? Actually, there are many small and new businesses that attribute their successes to the inbound customer care executives. It might not be possible for the in-house professionals to take care of all the needs of the customers of the company. That is the reason why it is beneficial to co-source to the professionals who can. With inbound call center executives by your side, you can achieve a lot… Make a positive impression Mitul Palan , founder of Brainworks Private Limited says that excellent customer service is important for the growth of a business today. The word-of-mouth advertising is strong and a company can get valuable clients through recommendations from the existing ones. Hire virtual assistants if you want to make the customers impressed with the quality of service of...

Virtual Assistants : Extra Hands behind a Business

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If your company is a startup or a small business, you must be desperately looking for extra hands. Those few employees you have hired are not enough to manage everything. You must be wishing if you’d had a few more people in your company who would take sales calls or manage the order supplies that is running low. But you may not be in a position where you could afford to hire a few more people or may not be able to create space for any more people in the office space you have rented. Mitul Palan , founder of Brainworks Solutions Private Limited, a BPO organization in Mumbai, suggests that while you concentrate on the core pursuits of the company, leave the other things to the outsourced virtual assistants. Who are virtual assistants? Virtual assistants are professionals who work independently for your company from a remote location. An assistant could be helping to make sales calls for several companies like yours. Most of the time, such a professional, works from his/her own o...

SEO Techniques : Article Submission by Mitul Palan

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SEO Techniques: Article Submission When we talk about off page optimization in SEO ( Search Engine Optimization), Here the one point comes in our mind, i.e. Article Submission. Article submission can be one of the most successful in terms of getting traffic to the website. Article, we can write for website as well as blog. It refers to writing article which relates to your online business and getting them added to article submission directories. If you could see, on web there are several website, where we can submit the articles with proper title and into suitable category. The main purpose of submitting an article is to attract more people( and the link) to your website without any incurring a great loss. It is obviously, the article you are submitting should be related to your business. Unauthorized articles will not be good for SEO and it won’t drive traffic to your website or blog. If we talk about the benefits, there are various benefits for article submission including...

What is media buying and how it works ?

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What is Media Buying ? What is media buying and how it works First step comes into our mind is what is media buying and how we do it. Define In the purpose of advertising, we buy the space on Internet from the company operating media properties is called media buying. When it comes to price, people think of it what will be the cost of Media Buying. Cost is actually depending on how much space, you want for particular advertising, time on which your ads are to be displayed. Geo and other specific feature involve in it. Media buyers are individuals who buy the space and time zone. He will be responsible for his ads are to displayed on the right place on right time. In easy words, we can define media buying like someone has placed the creative on our website, Networks of the websites. The advertisers work for to drive traffic and brand awareness of your product and services. Media Buy Types Direct Site Buy: This is when the single site is bought for advertising. Ne...

Benefits of Youtube Marketing By Mitul Palan

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What is Youtube Marketing ? As we know that instead of reading content, people like to watch the video. Video marketing is best way to increase the brand awareness and revenue. We know that Youtube is booming now, Everyone is uploading videos on Youtube to get the viewers and traffic to website, if they have website. Youtube has massive traffic and viewers, with over 1,325,000,000 people using Youtube. If you calculate, In one minute almost 500 hours of video is uploaded. If I had compile you in the list of Social media, and I will ask you, which social media would be rank 1. Your answer would be Facebook. As we know that Facebook is being used for business to get the revenue. Best Strategies for Youtube Marketing Keep Your Video Short People generally have less span of time to watch the videos. If you are making the video, keep in mind your video should be short and sweet. That means that will tell each and everything in short. If you are promoting your company, make...

Benefits of Affiliate Marketing - By MITUL PALAN

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Blogger - MITUL PALAN Affiliate Marketing In todays era, Everyone wants to earn money online by spending sometimes in Internet. Affiliate Marketing is the one, where people can earn money without spending money. Many bloggers earn money by doing affiliate marketing. Today, I am will tell you, what is Affiliate marketing and it’s Benefits. What is Affiliate Marketing ? Affiliate marketing is the oldest form of marketing wherein you refer someone to buy online product and when the person buys the products, which you had recommended then you receive the commission based of products. The most common question, I hear that is how company track the data of his product. That means about the traffic and making sales. The simple answer is that they provide the affiliate link, and they can track and making sales data. URL is to keep a track of all traffic to websites and sales you are making via your website or other techniques like Blog and all. Many online companies who...

Importance and Benefits of Google Adwords Advertising By MITUL PALAN

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Google Adwords Adwords is the system, which is provided by Google for marketing of your product and services on Google search engines and its affiliate sites. Google Adwords run the text ads, and it appears when people search using Keywords. How Google Adwords work ? Google Adwords runs the ads on the basis of bidding systems, If you keep bidding amount high then your ad will appear on the top of search engine result page. Adwords works PPC( pay per click) that means you only pay the amount, you have bid if someone taps on your ad as a result of web search. Why to use Google Adwords ? Most of the people always ask, why we should use Google Adwords for advertising. Google Adwords behave differently to traffic that comes from Google Adwords or PPC. The traffic that comes from through surfing, they usually look for the information, and the traffic which comes from Google Adwords, they are genuine because they are looking for product or service, which we are offering. The...

Important things in Digital Marketing By MITUL PALAN

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Imortance of Digital Marketing By MITUL PALAN MITUL PALAN Important things in Digital Marketing : Innovation needs to be part of our culture, Consumers are so fast nowadays if you don’t catch up then you will be in trouble. Now, Digital marketing is cake(hot), it is booming industry that is running so fast. If you don’t follow the track then you might lose something. It’s a booming industry in which you need to work with analytical part of the site. One has to apply for SEO, SMO and CRO strategy as per the need for the projects. What is Digital Promotions and Marketing? Digital Promotions is basically, Marketing of your product or service through a device called Mobile, Computers, tablet and various other devices. And the Platforms it makes use of are apps, Websites, email, social network and so on. What is Marketing? It is the process by where we need to communicate the significance of product and services to the end user in such way that he should buy our produc...

What is Social media and it's Strategy ?

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SMO–Social Media Optimization What is social Media ? SMO stands for Social Media Optimization, and also the processes of accelerating brand awareness, products, events exploitation totally different social media networks, platforms or communities like facebook, google+, Linkedin, Twitter, Instagram and many more. How Social Media affects SEO: Now social media has become the second most factors to get the traffic to your website and its visibility. In SEO, Social media use to think as a referral supply of traffics that increases the social engagement among the target users or audience for the specific brands, services, and its products. Outline lead generation & engagement via social media To get the client interest, sales leads, inquiry towards product and services for specific company online exploitation social media networks referred to a lead generation. Where engagement suggests that client activities like share and comments on your post or updates on all so...

Advantages of Email Marketing by Mitul Palan

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Advantages of Email Marketing by MITUL PALAN In todays era, Email Marketing is important for our business. Every business owners wants his business to get the good response from the people. Owners do a lots of stuff like digital marketing, Email Marketing and all. Where as, Email marketing is also paid, to get the best result business owners to Email Marketing. This is MITUL PALAN, today I am going to tell you, what are the benefits of Email Marketing. Low cost: one of the best advantages of email marketing is lower cost as compared to other Marketing Channel. We don’t have to pay for the post, Tv channel. Email marketers are might consider investing in specialist software to automate, track and evaluate their email. There may be small overhead for sending thousands of emails at a time, but the cost are lower as compare to other marketing channel. Target fans of your brand: Email marketing is one of the only channels that consumers as to receive. Majority of the busines...

What is Backlink and why is it important for SEO ?

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A “backlink” is one of the most used words in the world of search engine optimization (SEO). Many bloggers who have only recently started a blog or a website often struggle to understand what the term “backlink” means. In this post, I hope to offer you an understanding of what backlinks are, why they are essential to SEO, and why they are important for your online success. Here is a glossary of common terms related to backlinks that you should know: Link Juice : When a webpage links to any of your articles or your website’s homepage, it passes “link juice”. This link juice helps with the ranking of the article, and also improves the domain authority. As a blogger, you can stop passing link juice by using a no-follow tag. No follow Link: when website linked to another website, but a link has a no follow tag. No follow links are not referring for the ranking. they do not contribute anything.In general, a webmaster uses the no-follow tag when he/she is linking out to an unreli...

SEO - Search Engine optimization by MITUL PALAN

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SEO is abbreviated as Search Engine Optimization. Search Optimization define as to keep on changing website rank on Google search engine result page. There are two types of SEO: 1) On-Page Optimization 2) Off -Page Optimization   On-page Optimization:   On-page optimization refers to all measures that can be taken directly within the website in order to improve the ranking of a website on search engine result page. On-page SEO basically use to work within website like we do. => Meta Title => Meta descriptions => Meta Keywords => Image Optimization Meta Title – In the SEO title plays a important role. We have to optimize the title with perfect descriptions. Title Itself described what is the page all about. Optimize your title in such manner it should tell us what is the content in your webpage. Meta Descriptions – Meta descriptions is also one of the most important part ...

Online Reputation Management(ORM) by MITUL PALAN

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Online reputation management: ORM ( Online Reputation Management) refers to influencing and controlling individual’s and group’s reputation. Originally we can say public relations term. The growth of the Internet and social media, along with reputation Management companies., have made search results a core part of an individual’s or group’s reputations. Online reputation management, sometimes abbreviated as ORM, focus on management of the product and service search result within digital space. Whereas, A variety of electronic market like Alibaba, Amazon, Flipkart have ORM system’s in build, and using effective control nodes these can minimize the the threat and protect the systems from possible misuse and abuses by malacious nodes. Tips to improve online reputation management 1) Own the first page on Google result page: Everyone knows, for making business to be online, we required digital marketing. As we are talking about Google Page. If you want your website to be...