Benefits of Youtube Marketing By Mitul Palan

Mitul Palan

What is Youtube Marketing ?

As we know that instead of reading content, people like to watch the video. Video marketing is best way to increase the brand awareness and revenue. We know that Youtube is booming now, Everyone is uploading videos on Youtube to get the viewers and traffic to website, if they have website.
Youtube has massive traffic and viewers, with over 1,325,000,000 people using Youtube. If you calculate, In one minute almost 500 hours of video is uploaded.
If I had compile you in the list of Social media, and I will ask you, which social media would be rank 1. Your answer would be Facebook. As we know that Facebook is being used for business to get the revenue.

Best Strategies for Youtube Marketing

Keep Your Video Short

People generally have less span of time to watch the videos. If you are making the video, keep in mind your video should be short and sweet. That means that will tell each and everything in short. If you are promoting your company, make a video about 1 minute but with a proper brief. If you are branding something then 10-20 second time will be enough. Use Youtube channel as a method to attract people with beautiful, caching content. And provide them, more info what they are looking for.

Don’t Forget about your mobile audience

As we know that each and everything is going to be Mobile Friendly. Including app, there are so many responsive websites that mean, they open very nicely and content visibility is good. So here, when you are including text in video that has to be easily viewable on small screen.

Watermark your content

Watermark is also important in videos. To keep your content secure and no being used by others. To do so, you need to add watermark to your videos. Watermark should be transparent.

Spread the word

You should have a consistent communication between Facebook, Twitter, Youtube and other social media to check the traffic on your website. As soon as, you have produced a new video, get it out there and let the people know about it. Good News is that your post automatically posted in Google Plus account, as you have already linked your account to Google and Youtube.

Focus on SEO

Add a caption, Tag your content, add succinct descriptions, Make sure your title will be relevant to your video.

Think about Audio

You want to make sure, your audience is engaged...but not overwhelmed. If you have audio, then you can include as intro and outro to the video. If you check, Youtube has some fantastic option to choose videos.

Prepare your video

Use the best quality video and audio. Before shooting a video, your script should be ready and practice first. There should not be any echo.

Link

Youtube link shareable on all social media platforms. Share your link in such a way that your content should be catchy and meaningful. Give them a link to relevant content and rest of your content.

Always do something different

As you know that there are a lot of competitors. So keep on boosting your Youtube channel. Put some keywords in your channel related to your business. Put the keyword in description part as well. Every video should have thumbnail, you can create your own thumbnail and upload it to each and every video.

Go beyond Youtube Channel

Once you have created the video, there are several website, where you can post your videos to drive traffic to your website. Increase your audience by putting quality content.

Comments

  1. vinay singhJanuary 5, 2018 at 5:29 AM

    Nicely explained.

    ReplyDelete
  2. arshiya fouziaDecember 2, 2020 at 1:38 AM

    It is amazing and wonderful to visit your site.Thanks for sharing this information,this is useful to me...
    Digital marketing course

    ReplyDelete

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