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Showing posts from December, 2017

What is Social media and it's Strategy ?

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SMO–Social Media Optimization What is social Media ? SMO stands for Social Media Optimization, and also the processes of accelerating brand awareness, products, events exploitation totally different social media networks, platforms or communities like facebook, google+, Linkedin, Twitter, Instagram and many more.
How Social Media affects SEO: Now social media has become the second most factors to get the traffic to your website and its visibility. In SEO, Social media use to think as a referral supply of traffics that increases the social engagement among the target users or audience for the specific brands, services, and its products.
Outline lead generation & engagement via social media To get the client interest, sales leads, inquiry towards product and services for specific company online exploitation social media networks referred to a lead generation. Where engagement suggests that client activities like share and comments on your post or updates on all social media platfor…

Advantages of Email Marketing by Mitul Palan

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Advantages of Email Marketing by MITUL PALANIn todays era, Email Marketing is important for our business. Every business owners wants his business to get the good response from the people. Owners do a lots of stuff like digital marketing, Email Marketing and all. Where as, Email marketing is also paid, to get the best result business owners to Email Marketing.This is MITUL PALAN, today I am going to tell you, what are the benefits of Email Marketing. Low cost: one of the best advantages of email marketing is lower cost as compared to other Marketing Channel. We don’t have to pay for the post, Tv channel. Email marketers are might consider investing in specialist software to automate, track and evaluate their email. There may be small overhead for sending thousands of emails at a time, but the cost are lower as compare to other marketing channel.Target fans of your brand:Email marketing is one of the only channels that consumers as to receive. Majority of the businesses send only to t…

What is Backlink and why is it important for SEO ?

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A “backlink” is one of the most used words in the world of search engine optimization (SEO).Many bloggers who have only recently started a blog or a website often struggle to understand what the term “backlink” means.In this post, I hope to offer you an understanding of what backlinks are, why they are essential to SEO, and why they are important for your online success.Here is a glossary of common terms related to backlinks that you should know:Link Juice: When a webpage links to any of your articles or your website’s homepage, it passes “link juice”. This link juice helps with the ranking of the article, and also improves the domain authority. As a blogger, you can stop passing link juice by using a no-follow tag.No follow Link: when website linked to another website, but a link has a no follow tag. No follow links are not referring for the ranking. they do not contribute anything.In general, a webmaster uses the no-follow tag when he/she is linking out to an unreliable site.Example…

SEO - Search Engine optimization by MITUL PALAN

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SEO is abbreviated as Search Engine Optimization. Search Optimization define as to keep on changing website rank on Google search engine result page. There are two types of SEO: 1) On-Page Optimization 2) Off -Page Optimization On-page Optimization: On-page optimization refers to all measures that can be taken directly within the website in order to improve the ranking of a website on search engine result page.

On-page SEO basically use to work within website like we do.
=> Meta Title
=> Meta descriptions
=> Meta Keywords
=> Image Optimization
Meta Title – In the SEO title plays a important role. We have to optimize the title with perfect descriptions. Title Itself described what is the page all about. Optimize your title in such manner it should tell us what is the content in your webpage.
Meta Descriptions – Meta descriptions is also one of the most important part of seo. Description is comes under the title. Your description should be unique.
Meta keywords : Keyword optimization is …

Online Reputation Management(ORM) by MITUL PALAN

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Online reputation management:ORM ( Online Reputation Management) refers to influencing and controlling individual’s and group’s reputation. Originally we can say public relations term.
The growth of the Internet and social media, along with reputation Management companies., have made search results a core part of an individual’s or group’s reputations.
Online reputation management, sometimes abbreviated as ORM, focus on management of the product and service search result within digital space.
Whereas, A variety of electronic market like Alibaba, Amazon, Flipkart have ORM system’s in build, and using effective control nodes these can minimize the the threat and protect the systems from possible misuse and abuses by malacious nodes.

Tips to improve online reputation management

1) Own the first page on Google result page: Everyone knows, for making business to be online, we required digital marketing. As we are talking about Google Page. If you want your website to be high ranked in the Googl…

Mitul Palan (Mumbai) - Importance of Digital marketing by MITUL PALAN

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Why Digital marketing is so important by Mitul Palan:





Why Digital Marketing is so important in today's era?
Hi, guys this is Mitul Palan and I am going to tell you why digital marketing is Marketing is important for small scale or large scale business. If you see in digital Arena where business and commerce are heading. Digital Marketing is a tool which provides business owners the best chance to two his/her own business.

The Following 6 reasons will show you, how to grow your business effectively. Digital marketing levels the online playing field. Digital Marketing provides small and Medium businesses the chance to compete and attract their shares of targeted traffic. Small companies now have the resource to perform sales and marketing process that were previously only to large companies. Digital marketing is more cost-effective than traditional marketing Small Businesses doesn't have a huge amount of money, they have only very little resource and even capitalization.That is why…